Career Workshop: Optimize your presence on LinkedIn and boost your career
The International Club is kicking off this new year with its career coaching workshop dedicated to LinkedIn. Join our workshop and master the fundamentals of this essential professional network! Learn how to transform your profile into a strategic asset, create impactful content, and build a powerful network to propel your career towards new opportunities.
Workshop presentation
This workshop will teach you the basics of LinkedIn, a key professional network. You’ll discover the social network’s interface and algorithm and learn how to create impactful posts. The workshop will also help you create and optimize your LinkedIn profile. You’ll leave with concrete advice for expanding your professional network and finding a job through LinkedIn.
Goals
- Understand the LinkedIn interface, how it works, and its algorithm.
- Learn how to design an attractive and effective LinkedIn profile.
- Discover tips for posting relevant and engaging content.
- Explore strategies for expanding and maintaining your network on LinkedIn.
- Get practical advice to maximize your chances of finding a job through the platform.
Program Summary
Introduction to LinkedIn: Interface, algorithm, and content criteria.
Creating a compelling profile: Key sections, headline, photo, and optimization.
Publishing effectively: Engaging posts, frequency, and scheduling.
Building your network: Connection techniques and social selling.
Using LinkedIn for employment: Advanced search and interactions with recruiters.
Bonus: Testimonial from Alain Homsi, founding president of the International Club of Paris.
Practical group exercises: Creating a LinkedIn post using best practices. Sharing a list of best practices.
Detailed program available upon request.
Target audience
- Professionals looking to improve their online visibility.
- Students and recent graduates.
- Entrepreneurs looking to develop their brand image.
Presentation of the trainers
Veronika Salnikova : Career change and development coach, digital marketing consultant
Originally from Latvia, Veronika Salnikova arrived in Paris in 2005 for an Erasmus exchange program.
She decided to continue her studies in France, and in 2009 graduated with a Master’s degree in Marketing from Paris-Dauphine University.
She has built her career in the digital marketing sector and has been working in this field for 14 years. Throughout her career, she has worked with major French and international companies such as SNCF Connect, Air France, and EDF.
In 2019, she decided to broaden her skills by training as a coach. She completed the Coach Académie training program and was certified as a practicing coach.
For the past five years, she has worked as a professional coach and trainer. She speaks several foreign languages. Her international culture and open-mindedness are her strengths, enabling her to offer her clients non-judgmental, compassionate, and results-oriented coaching.
She offers individual coaching, as well as dynamic conferences and workshops for businesses. Her favorite topics are self-confidence, optimizing self-presentation tools (CV, pitch, LinkedIn profile), and developing soft skills for career success.
Alain Homsi : TV director and producer, press relations consultant,
and president of the Club International de Paris
Graduate from the École Supérieure de Réalisation Audiovisuelle, Alain Homsi founded Cameson Production in 1998, an audiovisual production and press relations consulting company that he still leads today. He built his career as a cameraman, editor, director, producer, and journalist, working for French and international broadcasters such as France 24, Radio-Canada, and Sky News, as well as global press agencies including Reuters and APTN.
Since 2019, he has specialized in the production and direction of live television and institutional programs. He currently produces and directs shows for channels such as France 24, Demain TV, and KTO, and oversees live events for international companies including Dassault, Renault, Total, and ENGIE. He also works as a producer and director for Pointe Noire, an event production and communication agency.
Since 2022, he has directed live broadcasts for several national and international sporting competitions, including the French Fencing Championships, the European Wheelchair Fencing Championship, the European Touch Rugby Championship, and the Para Swimming World Cup. He also contributed to the Paris 2024 Olympic Games as a Press Operations Supervisor and served as Deputy Media Director for the World Junior Rowing Championships.
Committed to cultural exchange and solidarity, he founded the Club International de Paris in 2002, a nonprofit organization dedicated to cultural exchange, education, inclusion, and international solidarity. In 2008, he launched Budgetourism, a brand promoting accessible and alternative tourism designed to encourage economic, cultural, and socially responsible travel.
Testimonials:
“Thanks to Veronika’s expertise and kind support, I was able to navigate my career change with confidence. She is a great listener and highly encourages our efforts. I highly recommend Veronika to anyone looking to successfully take the next step in their professional career.” – Karine F., Versatile Assistant.
“I would like to thank Veronika, who was always attentive and enabled me to achieve the goals we set at the beginning of the coaching session and even go beyond them.” – Stéphane U., Engineer
If you are interested and would like to be informed of upcoming sessions, contact us now to reserve your place.
Practical Information
Registration required.
Next session date:
Participation fees: €30 (members), €40 (non-members), €50 for late registrations ( 3 days before workshop)
Training address: Foyer Pierre Olivaint, 5 Bis Av. Sainte-Eugénie, 75015 Paris
Workshop duration: 2.5 hours in the evening (7:00 pm to 9:30 pm)
Schedule: 30 minutes of networking (from 7:00 p.m. to 7:30 p.m.) + 2 hours of workshop (from 7:30 p.m. to 9:30 p.m.)
To join the International Club of Paris and benefit from the member rate, click here.
To not miss upcoming activities or training sessions, check out the program or subscribe to the newsletter.